Meelunie Case Study

Implementation of CarbonLeap's green diesel solutions and comprehensive emissions tracking system.

Meelunie

The Business Case

About Meelunie

Meelunie is a leading supplier of plant-based starches, sweeteners, and proteins, serving environmentally conscious customers across the FMCG sector.

The Challenge: Meelunie purchases annual CO₂ reductions achieved through related decarbonisation efforts in parallel supply chains, but needed a way to transparently claim and allocate these reductions to specific customers and products.

The Opportunity: By highlighting the carbon-neutral or low-carbon footprint of their products, Meelunie could make them more attractive to environmentally conscious customers and strengthen negotiations with large FMCG companies.

Market Pressure

Large FMCG companies are under increasing pressure to reduce their carbon footprints and seek suppliers with verifiable CO₂ reductions.

Business Impact

Transparent CO₂ reporting adds significant value to decarbonisation investments and creates opportunities for advantageous commercial terms.

The CarbonLeap Solution

CarbonBank Integration

Our independence enables us to offer solutions that match exactly the sustainability needs of Meelunie as well as its customers. We provide the data and transparency around CO₂ reduction that Meelunie can use these efforts during critical business negotiations.

Customer requirements

Advanced emissions tracking system that provides the data and transparency needed to showcase CO₂ reduction efforts during critical business negotiations.

Key Features Delivered:

Transparent CO₂ allocation
Customer-specific reporting
Real-time data tracking

Measurable Impact

1

35% reduction in Scope 1 emissions within the first year

2

20% decrease in fuel costs due to improved efficiency

3

Full compliance with regional emissions regulations

4

Enhanced brand reputation with environmentally conscious customers

By the Numbers

80%
Emission reduction in Scope 3 transport emissions for Key accounts
20%
Volume increase (YoY) for selected products that incorporate emission reduction
100%
Compliance with regional emissions regulations
"
"[CarbonLeap] helps us reduce the CO2 emissions of our transports in a certified way. With that we have an opportunity to distinguish ourselves commercially with customers who are also increasingly looking at sustainable products. If you have your CO2 reduction in order, you will bring in more customers"
M
Jeroen de Waaij, Global Sustainability Manager, Meelunie

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